The Trerè Re Famoso 2020 Review

The 1960s was an important decade for the Italian wine industry.

It was in this year that the DOC first launched and began assigning its conditions to some of the most important Italian wine territories. Created to ensure the quality of wines that the country exported around the world, the DOC has played a crucial role in Italy becoming the leading wine producer on the planet. It also helped to create guidelines and support for an industry that was still somewhat ailing from the after-effects of the Second World War.

It was in the 1960s that the Italian wine industry truly began its recovery. And it’s also back to the 1960s that we go to discover the story of the producer that we’re going to profile in this article. It was in this decade that one man made the fateful decision to strike out on his own and found a winery.

And that decision has led us to a wine that we recommend to all of our readers today. It’s time to take a look at the history of Treré and one of the best Italian wines that you’re going to find this Christmas.

The History

Nestled in the hills of Faenza, which is a town of about 60,000 people that can trace its origins back to ancient times, Trerè was founded with noble traditions in mind and a constant dedication to creating stunning wines.

It all began in the 1960s when Valeriano Trerè decided to purchase 14 acres of land. A farmer by trade, Trerè had mastered the agricultural craft. However, he’d always worked for other people, which led to him putting his own dreams on hold in the service of others. Valeriano came from a long line of Trerès that had worked as farmers, but he was the first to strike out on his own to acquire his own land.

The big difference for him was that he wanted to focus solely on the production of Italian wine.

Inspired by the gorgeous Romagna region that housed the land he bought, Valeriano started working on the production of three grapes that would ultimately define the Trerè company – Sangiovese, Albana, and Trebbiano. While working on his land, Valeriano also focused on raising his family and he doted on his daughter Morena.

Morena ended up going to college in 1976, where she studied literature. Following her graduation, she got married and had a son of her own. And yet, she couldn’t resist the call of the wine industry. Despite her education seeming to steer her away from her father’s land, Morena eventually came back to the winery and told Valeriano that she wanted to work as part of the family wine company. Delighted with the decision, Valeriano gave her full control of the wine cellars and the family’s story started in earnest.

In 1978, the company acquired its first logo, with Morena’s education proving valuable in terms of marketing and branding for the family. That logo served the family extremely well during its early expansion. However, they eventually replaced it with the Trerè family coat of arms, which they discovered after extensive research. Now armed with branding that was perfectly emblematic of the family, the company was in the perfect position to expand.

Many years have passed since those early days of the company. However, Morena is quick to point out that her passion for Italian wine is as strong as it ever was. Today, she works with her son to tend the vines and grow the company. And when we talk about expansion, Trerè has undergone something quite extensive.

Beginning with those first 14 acres, the company has purchased a lot of land since the 1960s. Today, its vineyards stretch over 35 hectares, of which 31 are dedicated solely to the vine. This has allowed the company to produce a wide array of wines, which means it can appeal to an even larger customer base. Again, we see Morena’s business savvy at play here, as she’s able to combine her father’s passion for wine with a knack for building companies.

Trerè has bucked many of the winemaking traditions of Romagna during its expansion, with its ability to grow 4,000 plants per hectare allowing for greater production on land that was previously thought to only be able to handle 2,000 plants per hectare previously. The company has also focused on the spurred cordon method of breeding, which leads to vines that have lower yields of grapes that are more intense and contain more sugars. The results are wines that have undeniable quality.

Now, Morena works alongside her son, Massimiliano, to produce 150,000 bottles per year. The company prides itself on the fact that it only uses the grapes that it grows, with no outside help from anybody else. And Treré’s wines are now sold all over Europe, China, Japan, and the United States.

That’s amazing growth considering the company started as a 14-acre project. And it’s thanks to wines like the one we’re about to profile that this growth became possible.

Trerè Re Famoso 2020

Made using the Chardonnay and Famoso grapes, the Trerè Re Famoso 2020 is an example of what the company has been able to achieve thanks to its control of more land.

A gorgeous Italian white wine, the straw-yellow colouring is crystal clear from the moment that you pour it, while still hinting at the 5-10-year ageing potential that the wine has.

Should you choose to drink it during these early years of its maturation, the wine will strike you with a gorgeous bouquet that combines traditional citrus notes with interesting herbaceous counter-notes, creating a balance like few others. Lime and grapefruit are the dominant notes that you’ll experience, though further exploration rewards the curious nose.

When tasting, you will note that the wine has a remarkable structure and a quiet elegance about it. The clever combination of Chardonnay and Famoso offers hints of the strong acidity of the latter, with the former doing a good job of ensuring that acidity doesn’t overpower the drinker.

Our team awards the 2020 vintage a 92/100 rating and it’s available today for the extremely affordable price of €6 in the Xtrawine store.